Browsing by Author "McDermott, Martin J."
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Item Applying Resource Scarcity Theory to Franchising: The Effect of Industry Choice and Age on Franchise Success and Satisfaction(Small Business Institute, 2023-04-01) McDermott, Martin J.; Butler, DavidThis study investigates the impact of industry category and age on franchise business ownership and job satisfaction. The selection of industry choice and age of a franchise business owner could be explained through resource scarcity theory. The decision to become or not become an entrepreneur is based on access or possession of resources. In addition, resource scarcity might explain the type of industry chosen to pursue entrepreneurship. This quantitative study used a comparative research model to gauge whether industry category and age of the franchise business owner impact satisfaction on franchise ownership. Findings reported in this study indicated that, in contrast to previous research on non-franchisee entrepreneurs, age was not correlated to higher satisfaction in owning and operating a franchise. Moreover, significant differences in job satisfaction were identified across industries.Item Can Women Break the Glass Ceiling of Entrepreneurship Through Franchising?(2018-03) McDermott, Martin J.; Butler, David H.Item Franchise Business Ownership: A Comparative Study on the Implications of Military Experience on Franchisee Success and Satisfaction.(Jordan Whitney Enterprises, 2015) McDermott, Martin J.; Boyd, Tom C.; Weaver, AnnIt is established that one of the biggest troubles facing franchisors is finding capable franchisees. Scholars have written and argued about the challenges of franchisee selection and recruitment. Interestingly, many franchisee qualities sought by franchisors are found in military veterans. This study sought to discover if military-veterans’ level of overall satisfaction in owning and operating a franchise was significantly higher than those franchise business owners who have not served in the military. Measuring satisfaction is essential as it offers many positive returns for an organization. A survey instrument was selected to measure the differences in satisfaction between franchise business owners who have served in the military versus franchise business owners who have not served in the military. The survey used 4 different types of satisfaction as a gauge in determining if there were significant differences between the two groups. They included life, career, job, and total overall satisfaction. The survey sample included single unit franchise business owners from three industry segments. A total of 1,280 surveys were mailed and 251 surveys were completed. There were no significant differences identified in life, career, and overall satisfaction. However, several statistical tests indicated franchisees who served in the military had a significantly higher level of job satisfaction compared to franchisees who have not served in the military. The results of this study suggest that ex-military could make good candidates to franchises with well established systems set in place that allows them to utilize their skills and abilities.Item The Influence of Human Capital Factors on Franchising(Small Business Institute, 2017) McDermott, Martin J.; Boyd, Tom C.The influence of human capital on franchise business ownership is explored in this research. Franchising is a popular form of small business ownership. Russ (2015) describes human capital as the knowledge, experience and skills held by an individual, seen in terms of their value or expense to an organization. Previous research suggests one of the greatest challenges for franchise organizations is acquiring franchisees that are a good match for their system. In addition to the challenge of finding qualified franchisee candidates, some studies suggest that many new entrepreneurs might be dissatisfied with owning and operating their own business. Previous research has explored the impact of human capital such as the effect of education and entrepreneurial experience on entrepreneurship, yet no studies have focused specifically on the franchise format of business ownership. There is also evidence that individuals and institutions that finance start-ups evaluate human capital factors like education and experience when making financing decisions. However, the use of education and experience may not be equally helpful when looking at franchises versus other startups. This study applies a comparative research model to assess whether the practice of using education and ownership experience is appropriate for franchises. Many studies suggest entrepreneurs who hold higher levels of human capital when starting a business make more informed decisions, have greater access to external capital, set more realistic expectations, have lower failure rates, develop the business faster, have more practical expectations of business ownership and produce greater revenue.Item The Influence of Industry Selection on Successful Franchise Ownership and Satisfaction(Small Business Institute, 2021) McDermott, Martin J.The significance of industry choice on franchise business ownership is investigated in this study. Franchising is a popular choice for small business ownership. However, entrepreneurs considering purchasing a franchise have a choice of approximately 75+ different industries to choose from in the franchise arena. Previous studies on entrepreneurs, not constrained to franchisees, have found that many entrepreneurs can be dissatisfied with owning and operating their own business and further, industry choice can influence success and satisfaction. This quantitative study applies a comparative research model to assess whether the practice of considering industry is significant for franchise business owners. A survey instrument was selected to measure the differences in satisfaction between franchise business owners in three different industries. A total of 1,280 surveys were mailed and 251 surveys were completed. Findings reported here indicate that industry category plays a significant role in a franchise business owner’s level of job satisfaction.Item KLMN Junk Removal: A Case for Veterans in Franchising(Small Business Institute, 2023-04-01) McDermott, Martin J.This case study focuses on an organization called KLMN and how it transitioned to franchising. KLMN was started by a military veteran that specializes in junk removal. One of the biggest challenges for new franchisors is identifying franchisees who match their model. Another challenge is creating a distinct brand. What made KLMN unique from other franchise models was that individuals must have served in the military to become a franchisee to KLMN. Using this technique eased the process of identifying new franchisees, created a distinct brand for the franchise model and offered a unique selling proposition to their customers.Item Managing The Multi-Generational Franchisee - The Impact of Age on Franchisee Success and Satisfaction(Institute for Global Business Research, 2020-10-09) McDermott, Martin J.; Butler, David H.This quantitative study explores the influence of age on successful franchise business ownership. Franchising is a popular alternative to entrepreneurship. However, prior studies suggest one of the greatest challenges for a franchise organization is finding and retaining a proper match for the franchisor’s system. Studies on entrepreneurs not constrained to franchisees have found mixed evidence on the impact of age on successful entrepreneurship. The United States presently has several distinct and very different generations of entrepreneurs. These cohorts include Baby Boomers, Generation X, Millennials, Traditionalist, and Generation Z. Previous studies have shown that the rate of self-employment for younger individuals is lower than older individuals and businesses created by persons less than 35 years old don’t perform as well as businesses created by entrepreneurs between the ages of 45 to 54 years old. Previous research also indicates under capitalization is typically the biggest problem that an entrepreneur can face when it comes to growing a business. This study wanted to learn if older franchise business owners are significantly more satisfied with operating and owning a franchised business compared to younger franchise business owners. Findings in this quantitative study reported here indicate that of the several franchise categories researched, more older individuals pursue a franchise compared to younger entrepreneurs. Additional findings reported that in contrast to some research findings on non-franchisee entrepreneurs, age was not correlated to satisfaction.Item A Qualitative Study: Military Veterans and Franchise Ownership(The Qualitative Report at NSUWorks, 2020-03-21) McDermott, Martin J.; Jackson, JasonThis study focuses on the military experience and motivation to become a franchise business owner. Previous research indicated franchisees who were military veterans had a significantly higher level of job satisfaction in owning and operating a franchise compared to franchisees with no military background. This study attempts to provide answers to important research questions like how and why military experience influences satisfaction in owning a franchise. Seven franchise business owners who served in the military participated in this qualitative study using a process of surveying, coding, and thematizing to answer this research inquiry. The findings of this follow-on study indicated veterans had strong negative sentiment towards bureaucracy, however did value the positive aspects of systems within the franchise construct. In addition, the veterans valued their prior learning related to military experience and leadership and perceived it as a key strength towards successful franchise leadership and business ownership. One of the main aspects of business ownership and leadership that veterans valued more than other concepts was control, which connects to the traditional aspects of control within the business profession.Item A Study of Military Veterans and Franchise Ownership: Does Paying Matter?(2018-07) Jackson, Jason; McDermott, Martin J.Item Women Entrepreneurs and the Influence of Gender on Successful Franchising(The Institute for Global Business Research (IGBR), 2018) McDermott, Martin J.; Butler, David H.This study explores the influence of gender on franchise business ownership. Franchising is a common form of small business ownership. Previous research suggests one of the greatest problems for franchise organizations is attaining franchisees that are a good match for their system. Research on entrepreneurs not constrained to franchisees has found that they can be dissatisfied with operating and owning their own business; and furthermore, that gender can affect success. Previous studies have shown that compared to men, fewer women pursue a career in entrepreneurship, perform not as well on almost every business performance measure and have more difficulty obtaining business financing for their business venture. Previous research has also suggested undercapitalization is frequently the biggest obstacle that an entrepreneur can face when it comes to growth. This study wanted to learn if women franchise business owners are significantly more dissatisfied with owning and operating a franchise compared to franchises owned by men. Findings reported here indicate that of the several franchise categories studied, less women pursue a franchise compared to men. Additional findings reported that in contrast to research findings on non-franchisee entrepreneurs, gender was not correlated to satisfaction.