Attitudes Toward Succession Planning in the Virtual World: The Role of Social Media in Organizational Community Building

Abstract

Attitudes about succession planning for those working in the virtual environment were investigated in this preliminary study. Applying concepts related to personality factors, extraversion and amiability were used to understand the sample’s likelihood of participation in programs to be launched on social media for succession planning remotely. Socio-political effects within the United States a year after COVID surfaced was a key factor for understanding social media habits that could be harnessed into productive organizational resources. Surveys were administered through Survey Monkey with 31 full responses. Recruitment was obtained through a social media link where colleagues, friends, and acquaintances were directed to go to enter the survey. Scales for measuring experiences in the past office workspace and the current virtual ones were presented. Results indicate a likelihood that Facebook may be used as a vehicle for organizations when career development is offered but only when socio-political factors match or are omitted. Many other factors for succession planning may be at risk for virtual workers as contradictory answers may be indicative of lack of knowledge, confusion, or fear from a past negative experience that was not accounted for in the survey. These scales and additional suggested questions can be used to follow up with specifics for organizations to better understand their virtual employees for increased employee engagement, succession planning, and brand ambassadorship.

Description

Keywords

Mentorship, Virtual staff, Work/life balance, Employee engagement, Succession planning, FaceBook groups

Citation

DOI